Written by Nico Grant
Scott Mitchell began to believe he would become wealthy thanks to YouTube.
Mitchell, 33, got the idea last year from videos that promoted courses on how to build so-called cash cow channels, which are often created through a process called YouTube automation.
He subsequently purchased further courses, one after the other. Additionally, he paid for mentoring support. Mitchell invested about $15,000 in his YouTube business, but there were roadblocks at every turn, including classes that didn’t teach him much, freelancers who plagiarised, and audience-growth strategies that led him into conflict with YouTube.
Mitchell claimed, “I attempted three courses and one expert on the side, and all I got out of it was an empty wallet.
Online influencers are creating a cottage economy as a result of YouTube automation by providing instructional and quick money chances. The YouTube automation process, however, may be a money pit for prospective internet business owners and a magnet for charlatans peddling useless services, as is frequently the case with promises of swiftly made fortunes in online businesses.
Though it is difficult to say with certainty how many of these have been produced, it is not difficult to identify a video that adheres to the YouTube automation paradigm. They frequently have a mysterious narrator and a compelling headline. They provide Top 10 lists on sportsmen or celebrities, teach a subject, or give news. They frequently combine content from several sources, including images and video segments. They occasionally encounter issues with copyright regulations.
The phrase “YouTube automation” is quite misleading. Instead than depending on an automated procedure, it typically entails farming out labour to independent contractors. Though it is scarcely a novel concept, it has recently gained popularity. In order to run several channels, people might farm out the time-consuming duties of composing scripts, recording voiceovers, and video editing. And the method is frequently promoted as a guaranteed way to make money. You only need money to get started—to pay for how-to courses and video producers.
The training programmes teach participants how to identify popular video themes. They are instructed to hire independent contractors from internet marketplaces like Fiverr and Upwork where they may maintain their channels and create films that